How well do you compete with the big guys?

Very well. Home Media's everyday price is the same as the everyday price at the big chain stores. On the same thing, it's the same price. But the top-of-the-line products at the chain stores are entry level for Home Media. We offer higher performing products for people who expect more from their home electronics systems. As well as better products, we offer a range of services that the big guys just can't. It's not their business. They're in the hardware business — we sell complete home technology solutions.